Privacy Policy
Last updated: 14 November 2026
This policy explains what personal data BetterContent ("we", "us") collects when you use our website bettercontent.site and our product, why we collect it, and what rights you have. If you have a question, write to hello@bettercontent.site.
1. Data we collect
| Type | Examples |
|---|---|
| Account data | Your name, email address, company name, and password (stored as a hash). |
| Content you add | Ideas, notes, voice notes, links, uploaded files, example posts, drafts, and your voice profile settings. |
| Billing data | Your plan, billing country, and invoices. Our payment provider processes your card details. We do not see or store your full card number. |
| Usage data | Pages you visit, features you use, and the date and time of your visits. |
| Technical data | Browser type, device type, operating system, and approximate country. |
| Messages | The content of emails and support messages that you send us. |
2. How we use your data
- To provide the service: to create your account, write drafts from your content, keep your calendar, and show your analytics.
- To bill you: to process payments, send invoices, and handle refunds.
- To support you: to answer your questions and fix problems.
- To improve the product: to understand which features people use, in aggregate.
- To keep the service safe: to prevent fraud and abuse, and to meet our legal obligations.
- To send you updates: product news and tips, only if you agree. You can unsubscribe at any time.
We do not sell your personal data. We do not use your content to train AI models for other customers.
3. Legal basis (EEA and UK users)
We process your data to perform our contract with you, to meet legal obligations, for our legitimate interests (for example, to keep the service secure and improve it), and with your consent where the law requires it, for example for marketing emails.
4. AI processing
To write drafts, we send the content you provide to AI model providers that process it on our behalf. These providers may not use your content to train their own models, and they keep it only as long as necessary to return a result.
5. Service providers
We share data only with providers that help us run BetterContent, and only as much as they need:
- hosting and content delivery;
- payment processing and tax;
- AI model providers;
- email delivery and customer support tools;
- privacy-friendly website analytics.
We can also share data when the law requires it, or as part of a merger or sale of the business, in which case this policy continues to apply to your data.
6. International transfers
Our providers can process data in countries other than yours. When we transfer data from the EEA or the UK, we use appropriate safeguards such as the Standard Contractual Clauses.
7. Retention
We keep your account data and content while your account is open. When you delete your account, we delete your content within 30 days. We keep billing records for as long as tax law requires.
8. Security
We encrypt data in transit and at rest, limit access to the people who need it, and review our providers' security.
9. Cookies
We use necessary cookies to keep you signed in and to remember your settings. We use privacy-friendly analytics to count visits. We do not use advertising cookies. You can block cookies in your browser, but some parts of the product will then not work.
10. Your rights
Depending on where you live, you can ask to access, correct, delete, or export your data, to restrict or object to its use, and to withdraw your consent. California residents can also ask what data we collect and ask us to delete it. We do not sell or share personal data for advertising. To use your rights, write to hello@bettercontent.site. We answer within 30 days. You can also complain to your local data protection authority.
11. Children
BetterContent is not for people under 16. We do not knowingly collect data from children. If you think a child gave us data, contact us and we will delete it.
12. Changes to this policy
We can update this policy. When we make an important change, we tell you by email or in the product before it applies.
13. Contact
Email: hello@bettercontent.site